Despite Lifeway Closing 170 Bookstores, Christian Bookselling Will Rise Again - Word&Way

Despite Lifeway Closing 170 Bookstores, Christian Bookselling Will Rise Again

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bookThe reports of a retail apocalypse for Christian bookstores, a phrase borrowed straight from the Bible, is “fake news,” but the kind that could become a self-fulfilling prophecy, believes Greg Squires, the owner of The Parable Group.

Looking at the reasons for LifeWay’s failure are instructive.

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Written by

Pamela N. Danziger